Savvy entrepreneurs are breaking new ground in vibrant online territories, and their online store experiences-and the social media marketing icons in that experience-should reflect this.Ĭurrently, the existing Shopify-built themes have built-in settings for linking up merchants with the most popular social media channels. These social channels have allowed merchants to become more specialized in how and where they build a community.
A wide range of online communities have sprung up over the past few years, catering to different interests and industries, and open new opportunities for engagement.
Entrepreneurs today have more ways than ever before to connect with potential buyers.
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